In my last post I revealed a 4 links which I though were very helpful to the readers at the Dan Sumner Blog. In this post I’m going to explain to you why I created the round up post and why it is beneficial for you to do the same when creating your blog posts.
Creating a great blog is not just about content. There is an old saying that content is king, and in most respects it is. But what if you are the king of content and have no one to share your amazing content with?
We are told time and time again by the leading people in our business to create epic content. But providing epic content alone is simply not enough to get you noticed in the blogging world. It takes time and dedication as well as great content.
This is why I created the round up post
Every month I want to provide good quality info to the readers here, but I want to try get the attention of my favorite bloggers and content providers. And a round up post should go a little way to get on the radar of these guys.
As well as sharing their epic content on Twitter and other social media sites, I take it a little further by placing a link on my blog. This link allows for a couple of things:
1. A pingback or trackback to their blog
2. The possibility of a Google Alert
What is a pingback or trackback?
First of all I want to talk about what a pingback or trackback is. Essentially they are both the same, it is basically a link from one blog to another blog. For example if I link to another blog post from my blog post, the blog I am linking to will get an alert to say that I have linked to a particular post of theirs. I’m sure you all get trackback and link spam, so I guess you have seen them before.
Now depending on if the blog I am linking to has pingback or trackback enabled, the blog post I am linking to will see my link from within their admin panel comments section. This way the person I’m trying to get the attention of knows I have been writing about them. They can then choose to share the link on their blog or visit my blog and check out what I have wrote.
Can you see where I’m going with this?
What is a Google Alert?
A Google alert is an alert setup within Google which you can setup to alert you of certain key words. For example, I have Google alert setup for my name ‘Dan Sumner’ and ‘Daniel Sumner’. I have a delivery setup once per day which alerts me if my name is mentioned.
Obviously I am not the only Daniel Sumner in the world, and you have to remember these are only key words Google doesn’t see these as my name and to look for a person. To Google it’s simply a key word for it to check on a daily basis. So I do get alerts for other Dan and Daniel Sumner’s.
Google alerts are great tools to setup and do allow you to see who is talking about you and your business. Its free to setup and works very well. Try it!
These techniques do work
I realized track backs and ping backs were working for me when I wrote this post about Multi Format Blogging.
Within this post I spoke about audio interviews and one Podcast in particular. The Smart Passive Income podcast by Pat Flynn. A very good podcast series which does teach me a lot. Check it out.
To my surprise Pat commented and thanked me for the link to his podcast series and retweeted my post. Then to even greater surprise a few days later gave me a return link from his post, which you can view here. Awesome!
Can you see what I did?
I linked to Pat’s blog post and also the key words ‘Pat Flynn’ and the ‘Smart Passive Income Blog’. So if the pingback or trackback never made it through the spam filter, the Google alert would have.
If Pat was checking his alerts then he would have seen his name mentioned and would most likely check my post out.
You never know, I have linked back to his post again and also key worded for Google alerts ‘Pat Flynn’ and ‘Smart Passive Income’ so he might just popover for another comment?
As I mentioned at the start of this post content is king, but your content needs to be discovered by others. So by sharing other peoples content there is a strong chance they will share your content in return.
All it takes is the right person to share your content and this could create floods of visitors to your website.
linking back to authority blogs can not only help with social networking shares and likes. It can also lead to greater relationships with the blog owners themselves. You never know, if they like your content you maybe asked to guest post?
Do you agree with sharing in this way?
Are there any special ways you share or use your content to gain the attention of authority blogs?
I would like to ask you all for a small favor. I want to install W3 Super Cache plugin on my site to speed things up. I would like to know how you find the load time of my site? Is it slow medium or fast?
Don’t forget to share